KCAD Students Continue Streak of Excellence at Regional Level of 2022 American Advertising Awards Awards
Kendall College of Art and Design at Ferris State University (KCAD) students have continued a pattern of excellence by again winning the upper hand in the regional level of the American Advertising Awards for 2022.
KCAD Graphic Design students saw huge success at last week’s ADDY Awards ceremony, taking home 16 of the 25 awards given in the student categories at the regional level with prominent top-notch work.
McKenna Phillips (faculty: John Koziatek) stole the spotlight in the student category, winning not only two Gold ADDYs awards, but also the coveted Best in Show honors for her rebrand campaign and logo design for Kalamazoo Institute of Arts. "Kalamazoo Institute of Arts Rebrand Campaign" by McKenna Phillips
Other big winners of the evening included Graphic Design students Evan Hatch (faculty: John Koziatek), Rachel Wadke (faculty: Joan Sechrist), and Connor Stratton (faculty: Angela Dow), who each took home one of the three Judges’ Choice Awards given in the student category.
"Red Hot Magazine Ad Campaign" by Evan Hatch
Hatch was honored for his Frank’s Red Hot ad campaign, while Wadke won for her Avon rebrand, and Stratton for his Patagonia ad campaign, “With You.” Both Hatch and Wadke were also awarded Gold ADDYs for their work, while Stratton took home a Silver ADDY award.
(above): "Avon Rebrand" by Rachel Wadke; (below): "With You Patagonia Ad Campagin" by Connor Stratton
Two more KCAD student designs merited Gold ADDYs, adding up to a grand total of 6 Gold ADDYs, 5 Silver ADDYs, and 5 Bronze ADDYs earned by KCAD students this year.
Explore the galleries below to see work from all student winners:
GOLD ADDY WINNERS
SILVER ADDY WINNERS
BRONZE ADDY WINNERS
Those students who won gold ADDYs will move on to the regional level of the competition, and with a good performance, they will have the chance to showcase their designs on the national stage.
Congratulations to all these outstanding designers on their well-deserved success!
All students who won Gold ADDY awards will now move on to the district level of the competition by default. Silver ADDY award winners can move on to the district level via entry fee.
Learn more about KCAD’s Graphic Design program.